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Uber's green competitor is riding a $30 trillion mega-trend

By James Stafford - posted Monday, 23 March 2020


Nor has it gone unnoticed by celebrities, including Will Smith and Jada Pinkett Smith. Facedrive has invested in the celebrity couple's WestBrook Global Inc., which gives them access not only to content distribution monetization on the side, but also to some 120 million additional social media followers.

The Green Ride of a Lifetime

The biggest negative impact associated with the explosive popularity of ride-hailing is pollution.

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A recent study by the Union of Concerned Scientists estimates that the average (U.S.) ride-hailing trip results in 69% more pollution than whatever transportation option it displaced.

That's a huge number, that scientists estimate is actually higher in densely populated areas. In this age of green investing, this is data that millennials find hard to swallow.

But now, they don't have to. Now they can plant a tree every time they take a ride.

Facedrive ride-hailing offsets any CO2 emissions, and for the very first time in ride-sharing history, gives customers the choice to be even more environmentally conscious.

This is innovative, state-of-the-art, technology. FD's in-app algorithm calculates estimated CO2 emissions for each car journey and allocates an equivalent monetary value to the local organizations to plant trees. They have partnered with Forest Ontario and have planted over 3,500 trees last year in their soft launch phase.

Facedrive allows its riders to choose between EVs, hybrids and traditional cars. It's a choice no one's ever given to consumers, and it means that it pleases everyone. For all those riders who are fine with the conventional, Facedrive is by no means sidelining them. They're just offsetting the related emissions.

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And it also resonates with the wallet because riders aren't paying a premium for offsetting.

Local communities will also reap the benefits, which means that officialdom should be solidly on board.

Millennials Win Ride-Hailing Battle for Supremacy

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This article was first published by OilPrice.com.



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About the Author

James Stafford is the publisher of OilPrice.com.

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