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Is the Hellenic Museum enough?

By Fotis Kapetopoulos - posted Wednesday, 26 February 2014


George Louis the original Mad Man, a New York American of Greek heritage now in his 80s, goes to the Metropolitan Museum of Art every Sunday to "inspire breakthrough conceptual thinking."

The Met's Classical Greek, Cypriot and Byzantine collections are overwhelming. Visitors from all over the world, from across America enter the Met and the first port of call is Classical Greece, a step up it's the Byzantium, step to the side and its Jewish, then Roman and Egyptian and so on. The African, Asian and Islamic collections are as impressive, but for the purpose of this opinion piece I will emphasize Hellenic culture.

The Met is a global cultural institution that views Hellenic art and culture as bases for the great republic, America and in turn the 'west'. Yet, does the National Gallery of Victoria (NGV) or other equally serious collecting institutions in Australia?

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Wealthy Greek patrons fund the Met's collections, like the Jaharis family that funded the Byzantine art. So, where are the wealthy Greek patrons' names at the National Gallery of Victoria, or other cultural institutions in Australia?

Last year the Stamoulis family's Hellenic Museum announced its partnership with the Benaki Museum in Greece, the oldest privately founded museum in Greece. The relationship between Melbourne's Hellenic Museum and the Benaki is natural. Both are private and both seek to promote a diversity of Hellenic art. The challenge facing the Hellenic Museum will be to ensure that more than just Greek Australians view these programs.

The museum also announced it will present the Elliniko Theatro's Socrates Now, an amazing play. Again, who will see this work and why is it not presented in the Malthouse or the Melbourne Theatre Company, or the Arts Centre? Who will see this play? One hopes it's not just Greek Australians. Socrates, his death and his impact, has universal importance.

It is excellent to see wealthy Greek Australians promoting Hellenic culture my criticism is not of the Stamoulis and other families of substance, nor of the Hellenic Museum of Victoria. My question is why isn't that patronage expressed in Australia's mainstream collecting and cultural institutions?

Has the Hellenic Museum secured sufficient non-Greek audiences or mainstream media to fill the gap of Hellenic art in mainstream institutions? Or, can it? Clearly these are continuing challenges for this collecting institution.

I believe that government arts funding still see the Hellenic Museum as a community museum. This may change as the new leadership of the Hellenic Museum seems to be more adept at navigating arts and cultural funding.

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The first time the Hellenic Museum secured funding from the government it was from its multicultural affairs coffers and it was for a program celebrating the 60 years of Assisted Passage for Greeks to Australia, an ersatz community pop program, which seems to have been thrust onto to museum.

One hopes that the Hellenic Museum is not the apotheosis of a cultural ghetto; a museum for some Greeks, at the edge of the city. Melbourne is one of the world's largest Greek speaking cities and one would assume that more action would have been taken by advocates, community leaders, patrons and politicians of Greek heritage to ensure that the community's ancient and contemporary arts central to this city's cultural and arts life.

I dream of seeing Greek Australian patrons' names emblazoned across the marquee of the National Gallery of Victoria, and other major arts institutions, just like the names of Greek patrons at the Met in New York City.

Greek Australians have made inroads into the arts, commerce, science, academia, and politics, yet, the impact of our Hellenic culture and our community's endeavors are not heralded in major collecting or cultural institutions, media or literary centers. We see too often stereotypical cultural images of Greeks in our media and we all face at times inadvertent subtle bigotry, among many of this city's elite and our peers. We take it, we even use it play with it we become Greek Australian caricatures.

Yet in New York City, in Boston and Chicago, the Hellenistic zeitgeist is evident in all walks of cultural life. This is why leadership by wealthy Greek Australians, intellectuals, media and community leaders is crucial. We need to work towards the creation of self assured and confident, not arrogant or ethnocentric vision of who we are and to do this we need greater financial input into our cultural and arts, educational and scientific, media and communications sectors.

The absence of mainstream cultural profile is not the only the responsibility of wealthy Greek Australians, whom many of are still anchored to the symbolic migrant ghetto. It is as much a poor reflection on current mainstream museum directors who don't seek the support of the Greek wealthy. In some cases, these 'artistic leaders' lack sufficient understanding of Hellenic culture, history and community development, but that's another discussion.

How wonderful it would be if Greek Australians were patrons of Australia's cultural and collecting institutions. Imagine the Hellenic Museum as a conduit between the Benaki Museum's collection and the National Gallery of Victoria.

Greek Australian rich should also continue to sponsor programs for the Greek Community such as the in Victoria, the Greek Cultural Centre. Like Jewish Australian patrons, the Greeks need to, support he arts, as well as community programs.

The Victorian Jewish community, government as well as benefactors support the Jewish Museum. It has arts directors, curators, academics and researchers working within it. This in many ways could be a model for both the Hellenic Museum and more so for the more democratic Hellenic Cultural Centre which the Greek Orthodox Community of Melbourne, Victoria will soon open.

Our Greek philanthropists, very rich and not so rich ones, need to build relationships with Australian collecting institutions and through them promote Hellenic classical and contemporary culture to Australians. The development of a Hellenic foundation that brings in expertise from across sectors and is a conduit to money, intelligence and skill, may need to be considered.

Sadly, I do not go to the Hellenic Museum enough and I will try to go more. I look forward to the Hellenic Cultural Centre as the antidote to the kitsch and at times banal representation of Hellenic cultural in Australia.

I will go again to the Met in New York, the New Acropolis Museum in Athens and the NGV regularly. I just wish I could see more Greek impact on major Australian cultural institutions.

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About the Author

Fotis Kapetopoulos heads Kape Communications Pty Ltd a cultural communications consultancy. He was Multicultural Media Adviser to Victorian Premier Ted Baillieu and former editor of Neos Kosmos English Edition. He lectures in communication and marketing at various academic institutions and will be undertaking a PhD at the University of Canberra.

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